Many of these challenges are caused by inefficiencies in the food processing and distribution supply chain, which is a vital value-added step in our food system. The pieces of the puzzle are all there: ubiquitous sensors and devices that generate data with unprecedented volume, velocity and veracity; mature computational methods to make use of them; connected markets that can take advantage of these innovations at a global scale; and a need to transform antiquated, obsolete components of the current system, whether because of consumer demand for personalization and empowerment, or the need for global food safety and sustainability. Millions are spent every year in both the private and public sector to bring forth innovative solutions in capturing market preference, food safety, food security, provenance and traceability, all the while creating superior products that taste good, are good for your health and don't break the bank.